Abroad in minutes sending and receiving money is very easy.

Established in October 2016, Istanbul Payment "ist-pay" is an effective and powerful financial institution that offers advantageous and alternative solutions in the field of international money transfer under the supervision of the CBRT.
  • Fast and Technological Infrastructure
  • Widespread Representative Network
  • Economic Commission Rates

Our Mission

Contributing to the dynamism of the economy by offering you individual and corporate solutions that are advantageous and multi-alternative, based on global experience in the field of money transfer.

Our Vision

To contribute to the economic freedom of individuals and institutions and to strengthen the country's economy with money transfer service as an effective and strong financial institution.

ist-pay, was established with the ideal of filling an important gap in the field of payment and contributing to the country's economy.

The aim of its activities in this direction is
fast and reliable with its
experienced and dynamic staff,
solution-oriented, money transfer service that provides time and commission advantage to its customers. is to present.

Board of Directors


Chairman of the Board

Asım Sarraf, born in 1971, is a business professional who has shown a great interest in commerce from an early age. After completing his academic education, he began to approach commercial activities with a professional mindset. Since 1998, Sarraf's career has diversified, engaging in areas such as wholesale automotive spare parts, electricity production and distribution, and iron-steel packaging production. He has also achieved significant successes in the foreign trade sector, especially in import and export activities. Sarraf's experience and knowledge in these various sectors have made him a respected figure in the business world

Zuhal Yurtsever

General Manager / Board Member

Zuhal Yurtsever is a professional with a deep 27-year experience in the finance and banking sector, spending 25 of those years in various banking and financial institutions. During her career, Yurtsever has held significant roles in foreign trade, support and control operations, change and organization management, program and project management, credit operations, and collateral management. Between 2017 and 2019, she took on the management of the Financial Crime Risk Operations group at HSBC Bank A.Ş. During this period, she successfully managed monitoring and control activities designed to prevent financial crime, sanction controls, real-time swift payment transaction monitoring and controls, fraud prevention and monitoring, legal reporting processes, and related quality control processes.

Süreyya SARRAF

Board Member

Süreyya Sarraf, born in 1982, is a computer software engineer and academic. After completing his education in Computer Software Engineering, she took on academic roles at a university in 2004 and 2005. Interested in deepening his expertise in the finance sector, Sarraf completed her master's degree in Finance at Istanbul Kültür University. This diverse educational and experiential background positions her as a competent professional in both the technology and finance sectors. Sarraf's career journey has made her a recognized figure in both academic and professional fields.

Doç. Dr. İbrahim SIRMA

Board Member

Doç. Dr. İbrahim Sırma, born in 1976 in Malatya, is a professional with extensive knowledge in academic and financial fields. He began his educational journey by graduating from Istanbul University's Faculty of Economics, Department of Business Administration in 1998. He then completed his master's degree in Money, Capital Markets, and Financial Institutions at Istanbul University's Institute of Social Sciences. Continuing his academic career, Doç. Dr. Sırma successfully completed his doctorate in 2008 at the same university's Institute of Social Sciences, Department of Business Administration. His profound educational background and expertise position him as a respected expert in both academic circles and the finance sector.
Affiliate Structure
The capital of Istanbul Payment and Electronic Money Inc. is 50.000.000 TL.
Share distribution is 100% by Asım Sarraf
We, as, İstanbul Ödeme ve Elektronik Para A.Ş. , completed the Licensing process under the Law on Payment and Security Settlement Systems, Payment Services and Electronic Monetary Organizations numbered 6493 successfully. Please click here to review the respective resolution adopted by the Banking Regulation and Supervision Agency and The Central Bank of Turkey ist-pay license

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